Google ::
Google Buzz:: Privacy concerns grab gov't attention
Posted on :: Feb 17
Google Buzz continues to draw headlines - and that’s not necessarily a good thing.
the Electronic Privacy Information Center has filed a complaint (PDF) with the Federal Trade Commission, arguing that Buzz violates consumer protection law. That group is calling for more changes to the service, including greater control over the service’s settings.
Localized SEO :: Google Local Search
Posted on :: Jan 23
The growth of the internet and search engines has been changing the way that people find and research local businesses. In a recent study by comScore, 2008 was the first year that more consumers turned to search engines over the phone book as the first source for consumer research and information. The implications for this dramatic shift in consumer behavior is leading to a severe decline in yellow pages advertising and the increasing emphasis on Local Search Engine Optimization (LSEO) to provide visibility online for local and regional companies and services. The resulting challenge for many companies operating on a local and regional basis is how to create presence and visibility online with a limited budget and understanding of this growing field of Local Search Engine Optimization (LSEO).
SEO for Google
Posted on :: Jan 22
It is common for many companies to not only want to have the top search engine rankings on Google™, but to stay there as well. So what is a top ranking? In short, it means having your company show-up on the first page of the Google™ results page for any targeted search. This is because 90% of people will not look past of the first page of results when doing a search.
Will Google become a hardware company in 2010?
Posted on :: Dec 17
First, Google was preparing to launch its own Google-branded smartphone. Now, there’s a Google laptop on the way?
That’s the plan, according to TechCrunch.
Cross-Engine Keyword Richness
Posted on :: Dec 16
The importance of keywords and phrases in domains, subdomain, folders, & page names
What impact do keywords in the domain have on placement in search engines? How about if they are in the subdomain or only in the page name; or what if they are not there at all? Website Magazine looks at the top three search engines to determine if including keywords matters (and if so, where) in the fight for search result page real estate.
The search term we used to analyze the importance of search terms on placements was “Bakugan” – a Japanese anime TV series, popular children’s game/toy and movie. While not a immensely well-known term, the word “Bakugan” has a global monthly search volume on its own of five million with a low estimated cost per click (at Google). We’ve only looked at three pages (30 listings) of results on the most popular search engines (Google, Yahoo!, and Bing). What we learned (consider it the synopsis) is listed below.New Google Analytics Code For Better Load Times
Posted on :: Dec 4
Google Analytics has recently announced a new asynchronous tracking code that can "optionally" be replaced with the old one.
The new code does not block the website while it loads which will improve the loading times.
It also aims to provide more accurate results as it can be installed inside
<head></head>tags (rather than before the</body>tag) and will be able to collect data from visitors that quit the webpage before it loads fully. This way, "any possible tracking errors from dependencies when the JavaScript not being fully loaded" are also eliminated.Should Designers & Developers be held liable for Internet Explorer Design Bugs?
Posted on :: Nov 23
This is a question I'm posing to the wild Development Community becasue it seems more and more prevelant that Designers and Developers alike are being held accountable for Bugs and lack-of-interoperability especially when designing an developing Websites that are Standards-Compliant and are 'Web 2.0' compatible.
Internet Explorer, and its inefficient JS engine, is off in its own little world and forces web developers, designers, and programmers to make special exceptions when it comes to CSS and JS. Although its improved a little with the advent of its latest 8 version IE is slowly falling behind and yet people continue to use it because it comes with Windows...Google Chrome OS will give Microsoft a run for their money
Posted on :: Nov 20
The new operating system is designed for netbooks — those mini computers that you can buy for as low as $150. In a demonstration today, Google showed how fast the new operating system is — booting in somewhere between 5 and 6 seconds — and explained their vision to the world.
Google isn’t looking to replace all computers or operating systems — they are looking to make something that will work very well for most people. They are targeting those who want fast, hassle free, zero worry, web capable computing.
In a 3 minute YouTube video, Google explains how their operating system is different from traditional computers — and they do it very well. The concept explained in the video is easy enough for anyone to understand and “buy”, and that’s part of the reason why I think Microsoft should be worried.
Netbooks are typically “companion” devices — they are typically purchased to supplement existing computers. Google Chrome OS is all these computers should need.
It’s going to be a really long time before Microsoft can ever create a version of Windows that cold boots in 5 seconds, gives users 100% security, is free, and has the entire open source community behind them.
SEO & SEM Tactics for 2010
Posted on :: Nov 3
As search marketers look ahead to 2010, there are two obvious situations: Some things will remain the same, yet more things will likely change. Straight from our most recent issue, Brian Lewis provides a sneak peak at the SEO and SEM tactics that will define 2010.
Google Using RSS/Atom Feeds To Discover New URLs
Posted on :: Nov 3
Google announced a new feature last week that uses RSS and Atom feeds for the discovery of new webpages.
Using feeds for discovery allows Google to index new pages more quickly than traditional crawling methods. According to the announcement, Google may use “many potential sources to access updates from feeds including Reader, notifications services, or direct crawls of feeds.What can your Phone Number do?
Posted on :: Oct 7
What can your Phone Number do, indeed. That's the introduction to Google's newest service Voice.
It's currently only available via Invite at the moment, however I've recieved one and it's a rather cool service.
One number for all your calls and SMS
Why you should be glad about Gmail failures
Posted on :: Sep 25
Gmail is having problems again today and some users are squirming while others aren’t worried.
Of course it’s a hassle when Gmail’s not there any more — I found my work rhythm was interrupted and instead of writing and sending some emails as I’d planned, I had to switch to another task and they’re still sitting on my to-do list now. But the way I look at it, every Gmail outage is a small investment I’m willing to make towards a future when I’ll be able to take its reliability utterly for granted.
With every Gmail fail, Google learns more about operating a cloud-scale, enterprise-class email infrastructure. While it may be true that Hotmail and Yahoo! Mail have more registered users and traffic, neither of them are trying to attract enterprise customers as Google is with its Google Apps suite (of which Gmail is the flagship application). That means no one has ever attempted what Gmail is now doing, and with each slip-up along the way, it learns how to do it better.
Video Optimization?
Posted on :: Sep 18
If you're creating videos, hosting them on your website, and aim to optimize those videos for competitive search engine placement you'll want to pay attention to this one.
Google has advised that to maximize the chances they find the right markup on your video pages, you should check to ensure it appears in the HTML without the execution of JavaScript or Flash.
Google's PageRank Explained
Posted on :: Aug 31
From here on in, we'll occasionally refer to PageRank as "PR".
How Google Sitelinks are Created and Managed...
Posted on :: Aug 31
Google shows sitelinks for results when we think they'll be useful to the user. If the structure of your site doesn't allow thier algorithms to find good sitelinks, or they don't think that the sitelinks for your site are relevant for the user's query, they won't show them.
At the moment, sitelinks are completely automated. They're working to improve thier sitelinks algorithms, and they may incorporate webmaster input in the future.Google Analytics and Adsense Get Married
Posted on :: May 1
Publishers using both Google Analytics and Google Adsense can now officially integrate their accounts.
Marrying the accounts takes just a few minutes. Publishers need to log into AdSense, select the "Integrate your Adsense account with Google Analytics" on the Reports > Overview tab and simply follow the on-screen instructions. Once complete, publishers will find an AdSense-specific meny under the "Content" section of Analytics containing reports on the top Adsense Content, top AdSense referrers and AdSense Trending. The last reports lets publishers analtize how a site generate revenue during different times of the day and different days of the week.
Using GMAIL for your ColdFusion Server's SMTP
Posted on :: Apr 28
I had discovered that is is possible to use Google's GMAIL smtp server to server your ColdFusion Server Mail system. Really.
It's not a complicated as one would think.Google Penalty Advice
Posted on :: Feb 11
In this article, we provide free SEO advice to assist in recovering from a Google penalty and explore the most common causes, providing a useful penalty checklist.
To check for Google penalties with any degree of certainty can be difficult. For example, if your website experiences a sudden reduction in ranking for its main keyword terms it can be caused solely by a Google algorithm change or search results (SERP) update.
With any algorithm change or Google SERP update, there are always winners and losers, and when a sudden drop in rankings is experienced Google penalties are often incorrectly blamed.